TOKIO's History
history
- From Tokyo to the World
Bringing the best beauty techniques and products that Japan is proud of to the world.
A name that conveys ”made in Japan” throughout the world.
Tokyo = TOKIO, and it was with this in mind that TOKIO was born.
Since its launch in 2011, TOKIO INKARAMI has become synonymous with Japan's leading treatment. Not only in Japan, but also in Europe, the United States, Asia, and other countries around the world, TOKIO INKARAMI has been described as "the world's best system treatment from Japan.
- Patented In-Carami Technology
Incarcerate your keratins.
Focusing on keratin, which makes up 70% of hair, we have changed the way damage repair itself. Keratin is essential for beautiful hair, but once damaged, it cannot be regenerated. The industry's first "patented INKALAMI" technology forms new keratin to maximize the repair power of damaged keratin. This process results in strong hair that does not tear even when pulled. Its strength recovery rate is 140%. (*Pre-treatment as 100%)
Birth and Innovation
In the 1990s, the hair color boom arrived. While the culture of enjoying color was born, many people suffered from hair damage. At the time, only superficial, ad hoc treatments were available, and no full-scale care menu existed. Then, in 2011, TOKIO Inkarami Treatment was launched. It revolutionized the industry as the only treatment that could approach keratin protein, the main component of hair. TOKIO InCarami quickly became the No. 1 treatment in Japan.
The Impact of Inkarami in Ye
TOKIO IE is the only salon menu that can approach keratin protein, the main component of hair, by causing "patented technology INCALAMI". TOKIO IE is the only salon menu that incorporates TOKIO Inkarami's care know-how. TOKIO IE is not just a home care product to prolong the effects of salon care, but a home care product that allows you to experience the effects of salon care at home. It is a home care system that allows you to experience the effects of salon care at home.
First step from TOKIO to the world
From Tokyo to the World" Japan's best beauty techniques and products are brought to the world. TOKIO was born as a name that conveys "made in Japan" throughout the world. True to its word, TOKIO has expanded its business to the world, starting with Paris, France in 2015. Professionals and media overseas have praised TOKIO as "the world's best system treatment from Japan.
Long-awaited launch of the new TOKIO and its further evolution
In 2020, we launched the official online store "IFING BEAUTY" for users of TOKIO IE, our exclusive salon product. And in 2022, TOKIO underwent a complete renewal. The "New TOKIO INKARAMI" with further improved quality was launched. This is the long-awaited menu with even greater effectiveness of the patented INKARAMI technology.